The idea that works 

Film, Photography and Creativity


We are idea generators and content creators helping agencies and commissioners get the best out of video and photography.

We are particularly interested in working with organisations and people who are having an impact in the public sphere, who aim to make a difference to peoples lives, who want to be a force for good.

Our projects help them connect with their audience, raise awareness and change attitudes.

How we work 


 We work in partnership with you from initial briefing through to final delivery. We love to be brought in at the early stages of a project, so we can come up with ideas and write up the proposal. Of course, if you like our thinking, we can work on the actual production too. We have tons of experience doing both. 

 Because every project is different we often draw upon the expertise of specialist collaborators who work in partnership with us to help make it happen. 


Featured Projects

A garden space in the middle of a construction site: Global Generation

A garden space in the middle of a construction site: Global Generation


THE team


Rob Vincent - Creative Director, Executive Producer & Founder

Rob is an award winning creative and strategic thinker, with over 20 years experience of working with global brands and public sector clients. He takes briefs, comes up with ideas, produces and writes.

Claire Vincent - Creative Director, Multimedia Producer & Founder

Claire has over 15 years of experience working in the creative industries. Her expertise is in photography, graphic design and illustration. She generates ideas, art directs and manages projects.